What Is a Cookie?
We also use web beacons (also referred to as “clear GIFs” and “tracking pixels”), which are tiny graphic files that enable us to recognize when you have visited our Website or opened an email that we have sent you. They generally allow us to monitor the traffic patterns of users from one page within our Website to another, to deliver or communicate with cookies, to understand whether you have come to our Website from an online advertisement displayed on a third-party website, to improve website performance, and to measure the success of email marketing campaigns. In many instances, web beacons are reliant on cookies to function properly, and so declining cookies will impair their functioning.
We may also use local shared objects (also referred to as “flash cookies”), which are data files that can be created on your computer by websites you visit. OptiFit.com may use local shared objects to collect and store information about your use of our Website, to enhance your browsing experience, or to prevent Website fraud. In this Cookies Policy, we refer to these cookies, web beacons, tracking pixels, clear GIFs, and local stored objects, collectively as “cookies.”
Our Website sets both first-party cookies and third-party cookies. We use first-party cookies for several reasons, including to improve the performance of our Website and to provide enhanced functionalities. Further information about our cookie usage is provided below under the various cookie categories.
Which Cookies We Use
We use the following categories of cookies with our Website. You can learn more about each cookie category below.
- Strictly Necessary Cookies. These cookies are necessary for the Website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but then some parts of the Website will not work.
- Performance Cookies. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. They help us to know which pages are the most and least popular and see how visitors move around the Website. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our Website and will not be able to monitor the performance of our Website.
- Functional Cookies. These cookies enable the Website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly.
- Targeting Cookies. These cookies may be set through our Website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. They store uniquely identifying information about your browser and device. If you do not allow these cookies, you will experience less targeted advertising.
How to Manage Cookies
You can choose whether to accept cookies by changing the settings on your browser or by clicking on the appropriate opt-out links for the different categories of cookies provided in the Cookie Preference Centers found in OptiFit.com cookie banners.
Social Media Features
How We Treat Do-Not-Track Signals
Various browsers allow a “do-not-track” (DNT) setting, which sends a signal to websites visited by an individual about their browser DNT setting. At this time, there is no general agreement on how companies, like OptiFit.com, should interpret DNT signals. Therefore, we do not currently commit to respond to DNT signals. We will continue to monitor developments around DNT browser technology and the implementation of a standard.
Changes to This Notice
OptiFit.com reserves the right to update or change this Cookies Policy from time to time. If we make material changes to this Cookies Policy, we will post it to our Website home page prior to or at the time of the change becoming effective. We ask that you review this Cookies Policy page periodically to stay informed about any updates or changes that we may have made.
For any questions regarding this Cookies Policy or if you need to update, change, or remove your personal data or exercise any other rights, please contact us at OptiFit, PO Box 67, Westford MA 01886, via email at support@OptiFit.com, or by phone at 877-374-1088.